I've always believed implicitly in sustainability in every part of my life. So it was just an obvious choice to follow this through in business, as well. However, sustainability not only relates to environmental responsibility - it goes far beyond that: it is about taking benenevolent actions for the planet and the people you work with. What if it was time for a different type of consciousness in life? What else is possible beyond the obvious?
My professional career started in five-star luxury hotel management. Still, it was my love for nature that soon after steered me towards the outdoor & sports industry, always with an eye for global leaders and innovative insider brands that make a change.
In over 30 years of brand development in sales, product management and marketing, I learned from powerful industry mavericks and crazy rebels, from true visionaries with clear values and a strong sustainable & ethical "why".
What makes YOU unique?
Every choice you make shows you a different possibility, expanding your life and the capacity for even more choice. Are you ready to choose?
The Power of Illumination.